What is Anchor Text Variation?

By: Ejaz Alam | Topic: SEO

Anchor text variation means to use different text or words with link embedded in them pointing to a particular website. It means several links with different anchor text point to a website.

Anchor text variation is considered to be a good SEO practice and is highly desirable by the search engines. This is because if a website has several backlinks pointing to it with a single word or anchor text, it may be considered as a spam by search engines.

So if you are optimizing a website for keyword 'fashion' then your anchor text variation can be something like, 'summer fashion, winter fashion, fashion for men, fashion clothes, fashion shoes' etc.

Always plan your anchor text variation properly and you will be awarded with higher search engine rankings for your website.

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Ejaz Alam is a webmaster, pro-blogger & SEO consultant, loves to write on different topics related to web tech and life matters. A self-learned and successful cyberpreneur with no formal computer course, learn more about Ejaz Alams’ Online Journey and connect with him at Google+, Facebook, Twitter

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